The SBF-StrategiCom B2B Brand Study presented at the
APEC SME Business Leaders Meeting (Melbourne Australia) 6 Sept 2007 | By Dr Wilson Chew - GroupPrincipal Consultant & CEO
Since its inception, Asia-Pacific Economic Cooperation (APEC) has worked to reduce tariffs and other trade barriers across the Asia-Pacific region, creating efficient domestic economies and dramatically increasing exports. More >>
LEEDEN Brand Transformation From Trading Reseller to Integration Specialist
5 Sept 2007 | By Cheryl Tan - Consultant
Leeden Limited, a publicly listed company on the Singapore Exchange since 1964, marked a new era by embracing its new brand.From a holdings company with subsidiaries functioning as a distribution network group...More >>
StrategiCom speaks at inaugural Singapore Brand Conference 12 Apr 2007 | By Dr Wilson Chew - Group PrincipalConsultant & CEO
The Singapore Brand Conference, supported by SPRING Singapore and the Singapore Business Federation, with strategic partners - Association of Small and Medium Enterprises (ASME), Marketing Institute of Singapore, Marshall Cavendish, StrategiCom... More >>
Differentiation Strategist, Jacky Tai, joins StrategiCom
1 Feb 2007 | By Dr Wilson Chew - Group PrincipalConsultant & CEO
StrategiCom, a B2B branding specialist, today announced that Jacky Tai has joined the firm as a Principal Consultant. "Jacky is a strong advocate of brand strategy as the propeller of long term organizational success. More >>
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