26 Jun 2008, 8am - 10am
Daybreak Deals: 5 Chopsticks Better Than 1 - Forming Strategic Alliances
Venue: Conrad Centennial Singapore, Salon II
Fees: By Invitation Only

One chopstick is easy to snap but put five of them together and it gets harder. This is the principle that underpins every strategic alliance, whether that alliance is formed to fight a war, an election or business competitors.  Most Singapore companies, no matter how big, are still small by the standards of multinational corporations.  So, we need to band together when we expand internationally to increase our chances of survival.  But to form an effective strategic alliance, you need to pick the right partners.  After all, if you put five almost broken chopsticks together, they will still break.  And you need to know how to structure, manage and market the strategic alliance.  Join us for breakfast on Daybreak Deals at Conrad Hotel with our strategic alliance expert to learn the finer points of how you can grow your business through strategic alliances." 

Programme Outline